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blogging leads

Think you have a good grasp of your conversion funnel? Well, you might
want to think again.

According to a study by Econsultancy, only

Step 1: Score
‘em!

To convert your leads into sales, the first thing you need
to do is get to know them. Some leads may be an offer away from turning into a
sale, while others may need a bit more convincing. The only way that you can
profile them properly is by segregating them based on where they are in your
sales funnel.

Luckily, you don’t have to do this manually as there are
plenty of
use» landing pages to catch leads>, but you can also use it to convince people to buy. Consider adding a shopping cart with a payment gateway to your landing page to encourage impulse buys. Don’t forget to include customer testimonials.

Step 3: Have an excellent FAQ page

great faq page

Even if you already have a good amount of leads, they don’t always
translate to sales. Why? Because there’s not enough information about your
products and/or services that will nudge visitors to buy. This is where an
excellent FAQ page comes in.

A spy on competitors

There are plenty of reasons why you should “keep your friends close,
keep your enemies closer”. For one, you can learn a lot about your competitors’
strengths and weaknesses. You’ll see which of their strategies work and which
ones don’t. If you’re after the same target market, you can then figure out how
to offer something similar or better.

Whether it’s checking on their pricing, studying their marketing strategies, or testing their website, you’re sure to find information that will help you convert your leads into sales. The goal for How» to create killer project proposals land five-figure blogging clients>

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